Episode 14:

USING KARMA TO ACHIEVE MBOS AT COORS DISTRIBUTING

Since Coors Distributing Company deployed VIP’s KARMA, the company has seen a dramatic increase in its ability to measure success, answer critical business questions, and enable accountability throughout its whole operation.

KARMA’s call log functionality helps CDC track every time a rep or manager walks into an account, so everyone is on the same page. It helps track and achieve monthly business objectives for reps and merchandisers. And it’s creating consistent display performance by showing the CDC team what’s expected up front, instead of waiting for something to bounce back at the end of the month.

Best of all, KARMA was easy for CDC to implement, adopt, and embrace.

Take a few minutes and see what the power of KARMA can do for you.