FOR SUPPLIERS

Revenue Management

Gain improved insights to make informed decisions on how to best manage your revenue and margins.

We understand the complexities of pricing

Suppliers and distributors face many unique challenges when it comes to pricing in the beverage alcohol market.

  • Multiple channels to the end customer

  • Multi-tier distribution

  • A complex regulatory environment

  • A diverse brand portfolio across different geographies

Whether it's Price 2.0, Price Structure Management (PSM), or TopSale, our pricing solutions fit the needs of suppliers of any size.

3 UI card examples showing the comparison between supplier and distributor planned pricing for FOB, list price or front line, and landed cost.

80% of all beverage pricing

originates from within VIP systems

$3 billion depletion allowances

planned, organized, and managed annually within VIP applications

8 out of the top 10 suppliers

within each beverage segment (beer, wine, & spirits) use VIP pricing solutions

centralized management & execution

Navigate revenue management with ease

Image of UI from price planning tool Price2.0, showing the planned price structures for a item strategy distributor group pairing with planned vs actual data.

With VIP’s industry-leading database of item, account, and distributor data, you can achieve the greatest profit margins possible.

  • Align daily distributor-to-retailer invoices with your price plan to allow for visibility into your budgets and margin.

  • Plan at the level of execution.

  • Track depletion allowances as they accrue.

  • Optimize prices to ensure accurate pricing and margins across the tiers.

  • Identify and act on opportunities that improve your pricing.

  • Use contextual analytics to drive smart decisions.

REBATE CALCULATION & DELIVERY

Streamline rebates

Image of UI from PPM or price promotion management, showing the distributor visibility into supplier's planned promotions.

Streamline the reconciliation and payment of rebates to your distributors with a fit-for-purpose VIP solution.

  • Give your distributors visibility into your planned promotions.

  • Use a shared view of automated calculations of distributors’ earned support dollars based on invoice-level sales.

  • Generate distributor chargeback accruals with more accuracy and ease.

  • Collaborate with distributors to identify and document exceptions.

  • Automatically reconcile distributor chargeback invoices.

Contact us to find the right solution for you

We handle our suite of revenue management applications on a fit-for-purpose model. To discover which tools will best solve your unique business needs, reach out to our team.